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Category: Advertising

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A clearer starting point for health information

Look for the source, date and purpose behind a health headline.

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Prepare useful questions for a health conversation

Keep track of what an explanation covers and what you still want to ask.

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Read the context behind a wellbeing suggestion

General suggestions can leave out personal circumstances and preferences.

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Look at the audience behind movement information

Consider who a fitness claim is about before applying it more broadly.

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Read beyond a food headline

Notice what the original source describes and which questions remain.

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Explore mental wellbeing information thoughtfully

Distinguish general information, a personal account and professional guidance.

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Explore questions about oral health information

Identify the source and discuss individual concerns with a dental professional.

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A closer look at a skincare claim

Separate marketing, personal experience and evidence.

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Put weight-related headlines in context

Look at the people, methods and limitations behind a general claim.

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Find context in women’s health reading

Notice which circumstances and questions the source addresses.

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A thoughtful starting point for men’s health reading

General reading can help prepare questions for an individual conversation.

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Questions for growing families

Consider the age and circumstances addressed by an explanation.

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Different perspectives for later life

Keep preferences, support and individual context in the picture.

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Read the evidence and safety questions behind a claim

Natural or traditional descriptions do not establish effectiveness or safety.

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A digital tool is only part of the picture

Explore intended use, evidence and personal information questions.

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